2025 has been a landmark year for ClearTEQ POS. Across the four Acquirers Association conferences (Northeast, Southeast, Midwest, and Western States), we connected with payment professionals, ISOs, and Agents from across the country. This year, we had the exciting opportunity to introduce our new ClearTEQ Partner Program, and the response from ISOs and Agents was overwhelmingly positive.
A Season of Connection and Collaboration
Exhibiting at these conferences is always energizing, but 2025 had an extra layer of excitement. Launching our new ClearTEQ Partner Program meant we weren’t just talking about POS solutions, we were showing partners how ClearTEQ can help them grow their business, protect margins, and strengthen their brand.
Across all four conferences, attendees shared a common challenge: competition from large corporations and payment processors is tough. ISOs and Agents are finding that relying on payment processing alone is no longer enough to differentiate themselves. They need solutions that help them deliver more value, build stronger client relationships, and create more reliable recurring revenue streams. ClearTEQ POS offers exactly that.
The Challenges Agents and ISOs Face
- Fierce Competition: Large players with extensive marketing budgets make it harder for smaller ISOs and Agents to win and retain clients.
- Margin Pressure: Standard processing solutions alone often leave little room for strong profits, particularly as clients become more cost-conscious.
- Customer Retention: Without a broader offering, it’s difficult to keep merchants engaged and loyal. One-off transactions or basic payment processing can make clients easy to switch.
To stay competitive, ISOs and Agents need to go beyond payments. They need solutions that deliver ongoing value, deepen client relationships, and generate recurring revenue.
Introducing the ClearTEQ ISO & Agent Program
Our ISO and Agent program is built around one goal: empowering partners for future growth while helping them overcome these challenges. ClearTEQ isn’t just a POS system, it’s a tool that helps Agents differentiate themselves, diversify their offerings, and strengthen client loyalty.
Here’s how:
- Grow Beyond Payments: ClearTEQ POS allows partners to offer a modern, browser-based POS solution that meets retailers’ day-to-day operational needs, including: reporting, inventory control, product discounts, and more. By providing these additional services, ISOs create recurring revenue streams and give clients reasons to stay long-term.
- Real Support, Real Margins, Real Easy: With over 40 years of retail technology experience, ClearTEQ provides second-line support, training tools, and co-branded marketing. Partners can confidently deliver solutions that protect margins and reduce operational stress.
- Simple to Sell, Easy to Launch: ClearTEQ works on most devices, making onboarding fast and frictionless. Agents can get merchants up and running in a short amount of time, helping ensure client satisfaction and long-term loyalty.
- Flexible, Future-Proof Hardware: Our browser-based solution works with a wide range of hardware platforms, allowing partners and merchants to choose the setup that works best. This year, we were very happy to partner with Landi for each Acquirers Association conference to demonstrate ClearTEQ POS on the sleek, durable, and efficient C20 Pro.
By helping ISOs and Agents deliver a full-featured, operational POS solution, ClearTEQ enables them to offer more than payment processing, a key differentiator in a competitive market.
Highlights from Each Conference
- Northeast Acquirers Association (NEAA): The Northeast conference was a fantastic kickoff. We had many great discussions on how ClearTEQ simplifies onboarding while providing merchants with features that improve daily operations and strengthen client relationships. The keynote on New Frontiers in AI highlighted how smarter, more intuitive tools are shaping the future of payments.
- Southeast Acquirers Association (SEAA): The Southeast conference boldly built on the year’s momentum. Agents were especially interested in ClearTEQ’s new pricing model, designed to give scalable value as their business grows. The keynote emphasized creative, forward-thinking strategies that give Agents tools to build stronger client relationships and grow their business.
- Midwest Acquirers Association (MWAA): The Midwest conference brought energy and fresh ideas. We demonstrated how ClearTEQ is simple to sell, easy to launch, and works on most devices, all while offering the features merchants want most. The keynote by Chris Singleton reminded us why love is stronger than hate, inspiring Agents to approach every client interaction with care and purpose.
- Western States Acquirers Association (WSAA): Western attendees were drawn to ClearTEQ’s combination of technology, support, and experience. Agents saw how the ClearTEQ Partner Program helps them offer solutions that stand out from big competitors, protecting margins and boosting client satisfaction. The keynote highlighted the importance of stability in an organization, and how it drives success not just for the organization, but for its customers and partners.
Why the ClearTEQ Partner Program Stands Out
Across all four conferences, one theme was clear. ISOs and Agents need more than payment processing to thrive. ClearTEQ delivers exactly that by providing:
- Purpose-Built Solutions for Retailers: Cloud-based and browser-friendly, ClearTEQ meets the operational needs of small to mid-size retailers, from convenience stores to specialty shops.
- Frictionless Onboarding: Our fast setup process allows Agents to get merchants running quickly, increasing satisfaction and retention.
- Expert Support: ClearTEQ provides 24/7 emergency support, second-line assistance, training tools, and co-branded marketing to help partners succeed.
- Built for Long-Term Growth: With ClearTEQ, Agents can protect margins, expand recurring revenue, and offer a solution that encourages long-term client loyalty.
Looking Ahead
The 2025 conference season confirmed what we’ve long believed; ISOs and Agents succeed when they offer more than payments. By pairing a modern, browser-based POS solution with expert support, flexible hardware options, and revenue-generating tools, the ClearTEQ Partner Program equips partners to compete effectively with larger players,
Join the ClearTEQ Partner Program
If you’re an ISO or Agent ready to go beyond payments, the ClearTEQ Partner Program is designed for you. With our program, you can deliver value that keeps merchants coming back, diversify revenue streams, and operate with confidence.
Learn more at www.clearteq.com/iso-partner-program or call 1-888-406-6369. ClearTEQ is more than just a POS solution, it’s a partner in creating a more profitable, resilient business.
Final Thoughts
The 2025 conference season reminded us why we do what we do. Meeting face-to-face with Agents, ISOs, and retailers highlighted their challenges in a competitive market, and showed how the ClearTEQ Partner Program helps them rise above those challenges. ClearTEQ POS isn’t just software. We’re a partner in building strong, lasting, and profitable relationships that protect margins and deliver long-term growth.
Here’s to finishing 2025 strong and helping our partners succeed in an increasingly competitive landscape.
